Asking Price
The seller’s advertised price for the business, before negotiation, inventory true-up, or closing adjustments.
Last updated September 5, 2026
Asking price is what the seller or broker is publicly requesting for the business, not a completed sale price. It may include or exclude inventory, cash, real estate, or working capital — the listing and CIM should say which. Buyers compare asking price to cash flow or SDE using a multiple, then test whether the price still works after debt service and lease costs. On Bizgora, asking price appears on for-sale listings; off-market profiles typically do not advertise a live ask.